Industry: Fashion

Projects:

The Marks & Spencer KLCC Flagship Store Rebrand 2024 marked the grand reopening of the newly revamped store, aimed at driving awareness, footfall, and excitement around the refreshed retail space. Paxgon played a key role in conceptualizing and executing the brand experience, centered around the vibrant “Big Autumn Energy” theme, bringing the seasonal mood to life through engaging visuals and curated in-store experiences.

Services:

・Creative Conceptualization
・On-Ground Fabrication, Production & Set Up
・Event Coordination
・Operations & Logistics
・Manpower Management