Industry: Education

Projects:

Our first project with APU! We were engaged to develop a creative theme to encapsulate the essence of what it means to be an APU graduate. The team developed the concept- Rise Up, Reach for The Stars to represent APU’s graduates as Stars because Stars, throughout history, are synonym to great achievements, grandeur and guidance. With the theme, graduates are encouraged to push boundaries, take risks and become Stars of their industry. The concept was applied to both on-ground activation and creative materials.

Services:

・Creative Conceptualization, Design & Copywriting
・On-Ground Fabrication & Production
・Operations & Logistics